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Sell from Custom Platform to Yandex, a Top Russian Online Platform

Getting products from a custom or non-standard store into Yandex's comparison and search results requires a correctly formatted feed, including its native YML. Koongo provides the feed automation layer for any store setup - generating and refreshing your Yandex feed without manual work.

Detalle de Yandex Empezar con el plan gratuito
*Plan gratuito disponible. . Tarjeta de crédito no requerida Planes de pago desde 24 € al mes.
Custom Platform
Yandex

¿Qué es la integración de Custom Platform + Yandex?

Koongo connects your Custom Platform to Yandex by generating a product feed and refreshing it automatically. Whether your store runs on a proprietary system, a headless setup, or a specialized platform, Koongo structures your product data - titles, prices, availability, and images - into the format Yandex needs, including its native YML (Yandex Market Language). Yandex is one of Russia's top online platforms, with approximately 20 million users, offering price comparisons, reviews, and smart advertising to drive high-conversion traffic, plus curated listings and optimized search and display placements. Koongo also offers predefined feed templates that simplify setup for custom store environments. Koongo's Rules Editor and Category Mapping tools give you full control over your Yandex feed. Map product categories to Yandex's structure, filter which products are listed, apply pricing adjustments, or modify attribute values. All rules run automatically on every feed refresh after initial configuration.

Key Benefits:

Desde problemas de conexión hasta ventas automatizadas
en 3 sencillos pasos

1
Crea tu cuenta de Koongo, comienza tu plan gratuito y conecta tu tienda de Custom Platform.
2
Configura la conexión a Yandex y automatiza tus listados de productos, sin necesidad de trabajo manual.
3
Empieza a conseguir nuevas ventas desde Yandex. Realiza un seguimiento y gestiona tus pedidos directamente en tu tienda de Custom Platform.

¿Por qué ahora? ¿Qué está en juego?

Si conecta Custom Platform a Yandex con Koongo

  • Llegue a nuevos clientes al instante en Yandex

  • Aumente la visibilidad del producto y aumente las ventas

  • Evite errores que provoquen rechazos de anuncios o ventas excesivas

  • Libere tiempo y céntrese en el crecimiento de su negocio

Si no automatiza este proceso:

  • Perder ventas debido a actualizaciones retrasadas

  • Arriesgarse a la venta excesiva o a infringir las políticas de la plataforma

  • Pasar horas solucionando manualmente problemas de productos o pedidos

  • Permitir que la competencia publique más rápido y venda más

PREGUNTAS FRECUENTES

No developer needed. Koongo connects to your Custom Platform store and generates your Yandex product feed automatically. Once the feed is ready, you submit it to Yandex, and Koongo handles all subsequent updates.
You need a Yandex vendor account with verified business credentials, including VAT and legal status. Once that's in place, Koongo connects your Custom Platform store, generates your feed, and submits your products to Yandex.
Yandex accepts feeds in YML (Yandex Market Language), CSV, XML, or TXT format. Koongo generates your feed from your Custom Platform catalog in the format Yandex requires, including its native YML, so you don't need to handle the formatting yourself.
Koongo refreshes your Yandex feed automatically on a regular basis. When prices, stock levels, or product details change in your Custom Platform store, your feed reflects those updates - keeping your listings accurate for Yandex's shoppers.
Yes. Koongo's Rules Editor lets you filter your Custom Platform catalog before it feeds into Yandex. Exclude categories, set price thresholds, or filter by availability so only the right products appear in Yandex's comparison and search results.
Yes. Koongo offers a free plan with no credit card required. You can connect your Custom Platform store, generate your Yandex feed, and explore the integration before upgrading. Paid plans start from €24/month.
Yandex offers price comparisons, reviews, and smart advertising to drive high-conversion traffic, and increases visibility through curated listings and optimized search and display placements. Koongo keeps your feed accurate so your products are well-positioned across those placements.

La conexión entre Custom Platform y Yandex está lista para ti

Empieza con tu plan gratuito, conecta tu tienda y empieza a vender hoy mismo en Yandex, todo desde tu cuenta de Custom Platform, con la tecnología de Koongo.

Empieza a vender en Yandex desde Custom Platform