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Sell from BigCommerce to Criteo - API-Driven Feed, AI-Driven Ads

Criteo's AI identifies shopper interests and serves personalized display ads based on their behavior. The quality of that targeting depends entirely on the accuracy of your product feed. BigCommerce's API-first design and Koongo's feed management make that accuracy reliable.

*Plan gratuito disponible. . Tarjeta de crédito no requerida Planes de pago desde 24 € al mes.

¿Qué es la integración de BigCommerce + Criteo?

Koongo connects your BigCommerce store to Criteo, a retargeting and display advertising platform that serves personalized ads across thousands of premium publishers in 30+ markets worldwide. Product data is pulled from BigCommerce via API, formatted to meet Criteo's ad specifications, and published as a product feed that Criteo's AI uses to target shoppers based on their browsing behavior. Koongo's Feed Manager reads your BigCommerce catalog via API on the schedule you set. The Rules Editor and Macro Editor let you optimize the feed before it reaches Criteo - excluding low-margin collections, adjusting prices, aligning product titles and categories with Criteo's taxonomy, and ensuring every required field is correctly populated. Criteo operates on a Cost-per-Click model where you control daily budgets and bidding. BigCommerce's reliable API and Koongo's update frequency - as often as every 5 minutes - work together to prevent the disapproved ads, overselling, and mismatched pricing that damage campaign performance and waste CPC budget.

Key Benefits:

Desde problemas de conexión hasta ventas automatizadas
en 3 sencillos pasos

1
Crea tu cuenta de Koongo, comienza tu plan gratuito y conecta tu tienda de BigCommerce.
2
Configura la conexión a Criteo y automatiza tus listados de productos, sin necesidad de trabajo manual.
3
Empieza a conseguir nuevas ventas desde Criteo. Realiza un seguimiento y gestiona tus pedidos directamente en tu tienda de BigCommerce.

¿Por qué ahora? ¿Qué está en juego?

Si conecta BigCommerce a Criteo con Koongo
  • Llegue a nuevos clientes al instante en Criteo

  • Aumente la visibilidad del producto y aumente las ventas

  • Evite errores que provoquen rechazos de anuncios o ventas excesivas

  • Libere tiempo y céntrese en el crecimiento de su negocio

Si no automatiza este proceso:
  • Perder ventas debido a actualizaciones retrasadas

  • Arriesgarse a la venta excesiva o a infringir las políticas de la plataforma

  • Pasar horas solucionando manualmente problemas de productos o pedidos

  • Permitir que la competencia publique más rápido y venda más

PREGUNTAS FRECUENTES

Yes. Koongo connects to BigCommerce through its app ecosystem. Once installed, you select Criteo from the feed manager, choose the appropriate feed type, and Koongo builds and publishes your product feed automatically - no custom API work or developer time required.
Koongo reads your BigCommerce catalog via API - pricing, stock, titles, categories, and images - and formats that data to meet Criteo's ad platform specifications. The Rules Editor and Macro Editor let you apply further adjustments: filtering products, aligning categories, adjusting prices, or using mathematical rules to compute field values before the feed is published.
Koongo can update your Criteo feed as frequently as every 5 minutes. BigCommerce's API provides current catalog data, so Koongo captures price and stock changes quickly - helping you avoid disapproved ads, mismatched pricing, and the CPC waste that comes from Criteo serving ads for out-of-stock products.
Criteo charges only when shoppers engage with your display ads. You set your own daily budget, bidding strategy, and targeting parameters - so there are no upfront commitments. BigCommerce's structured catalog data, combined with Koongo's accurate feed, helps Criteo's AI target the shoppers most likely to convert.
Most BigCommerce merchants complete setup in under an hour. You install Koongo, connect your store via the BigCommerce app, select the Criteo feed type, apply your Rules Editor settings, and publish the feed on Criteo. Built-in health checks flag any issues before the feed goes live.
Yes. Koongo's free plan includes one channel connection so you can build and validate your Criteo feed before upgrading. No credit card is required. Full feed automation is available from €24/month.
Criteo uses advanced predictive tools to identify shopper interests and display your products to buyers who have already shown intent. For BigCommerce merchants, this means your feed becomes the input to a targeting engine that shows your products across thousands of premium publishers in 30+ markets - making feed accuracy directly tied to how efficiently your CPC budget converts.